Soup for the Vegetarian Soul
July, 2006
Fantastic Foods was a food-on-the-go pioneer back in the 70s when it first introduced the dried soup in a cup category, a new culinary concept that fit easily into our schedules that left little time for meal preparation. Founders Jim and Joan Rosen have always been concerned with providing people with healthy food choices, starting out as a small vegetarian restaurant in Mill Valley. Soon after, the Rosens began selling their animal-friendly foods to distributors and stores, and eventually shut down the restaurant as demand grew. Today they continue to place emphasis on providing healthy and nourishing foods, with over 40 convenient, all-natural and vegetarian meal choices. The latest in the line-up is a selection of 16 new instant soups. Created by chefs and inspired by regional and ethnic themes, there is a soup for everyone's taste buds. There's Mamma's Minestrone for those comfort food lovers, Baja Black Bean to satisfy those Mexican cravings, Spicy Thai to heat up your day, and more. Available in natural food and grocery stores, Fantastic World Foods Instant Cup soups are delicious and quick, perfect for those days when you are tempted to work straight through your lunch break. Go to www.fantasticfoods.com for additional information and products. -JD